Publicity and Communications
Content Generation
Reputation Management
Social Media Management
Media Relations
Strategic Objectives

Media Relations

We provide strategic advice relating to all aspects of communication and your business. We have great relationships with the advertising trade and business media and can tackle most genres of publicity.

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Generate Content

For maximum exposure, regular, newsworthy and interesting press releases, comments on topical issues, thought leadership pieces etc are essential, and these should be accompanied by top quality visuals and video where required.

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Social Media

- Facebook, Twitter, LinkedIn, Pintrest, You Tube and Instagram posting and maintenance <br> - Online Reputation Management – managing and responding to criticisms or negative feedback<br> - Proactive content management <br> - Facebook advertising and competition generation with competition reporting<br> - Creation of Facebook applications which can be linked to lead generation and database growth

The Rise Of eGaming

Prince Ndlovu, Media Strategist at The MediaShop eGaming has been a massive sports and leisure pastime around the world, even creating instant millionaires and businesses in the process. All this has been driven by easy access to the internet. Tournaments around the world are commanding around 172,000 fans that attend these online events and around […]

The Fortuner has been won at Emerald!

  Since the start of the Find your Fortune promotion in February, Emerald Resort & Casino has given away over R1 million in cash and prizes, including the Toyota Fortuner 2.4 GD-6 RB valued at over R480 000 and created 95 new winners. Last night, at the final evening of the Find your Fortune casino promotion […] evolves into a fully multi-function automotive platform

Everyone knows the brand, everyone has seen or read or perused the magazine! CAR magazine, a South African heritage brand, established over 60 years ago, has now evolved its online platform, even further to suit prevailing South African market conditions.CAR is Southern Africa’s leading multimedia automotive consumer brand and it’s growing even further by […]

New ROOTS 2019 has grown

The largest, most robust, quantitative community survey of urban South Africa, providing insights for marketers about people, their behaviours, activities, shopping, reading and path to purchase habits, ROOTS, launches its latest set of results in June. The ROOTS survey provides single source information from over 27 000 randomly selected face-to-face interviews across many South African urban […]

Make Easter unforgettable at Emerald!

From the sounds of little feet running around Emerald Resort & Casino taking part in the Great Easter Egg Hunt to a quiet evening stroll through Animal World or even a fun family Easter Doggy Walk, this year, Easter is all about family fun at the Resort.“This year we’re definitely doing a few different family […]

New media research structures and surveys tentatively embraced by industry

Towards the end of last year, Kuper Research conducted a survey amongst individuals in the media and advertising industry for the Publisher Research Council (PRC). The objective was to determine and measure perceptions of the new JIC’s vs SAARF, and to determine whether new media research is meeting the needs of users and to ascertain […]

Nfinity Group partners with Brand Game Shows

In an exciting new venture for its stable of media companies, The Nfinity Group, headed by media entrepreneur Ken Varejes enters the Television and Radio broadcast spheres. The company is proud to announce a new partnership with an innovative consumer engagement broadcaster in the form of the Brand Game Shows and its creator Craig Clay-Smith. Nfinity […]

Scotland comes to Emerald!

On Saturday 6 April 2019, the swing of kilts, the skirl of bagpipes echoing into the far reaches of the Vaal, the beat of drums and the taste of haggis will be coming to Emerald Resort & Casino as they host the Vaal Highland Gathering.“This is one of those days that is custom made for […]

The MediaShop empowers from within

South Africa’s top rated media agency, The MediaShop, is committed to the development of young media practitioners within the advertising space. The agency has been running an effective internship programme for a number of years and also tries to employ all of them on a permanent basis once they have completed the programme. On 1 […]

Good Things Guy Brent Lindeque named fourth most influential South African

Hot on the heels of winning Best South African Blog of the Year, founder of South Africa’s Good Things Guy has been named the category winner of ‘Social Enterprise and Philanthropy’ and the fourth most influential South African in the ‘100 Most Influential Young South Africans’ poll. The survey, conducted by leading international PR and […]