Category: Uncategorised

New media research structures and surveys tentatively embraced by industry

Towards the end of last year, Kuper Research conducted a survey amongst individuals in the media and advertising industry for the Publisher Research Council (PRC). The objective was to determine and measure perceptions of the new JIC’s vs SAARF, and to determine whether new media research is meeting the needs of users and to ascertain […]

Nfinity Group partners with Brand Game Shows

In an exciting new venture for its stable of media companies, The Nfinity Group, headed by media entrepreneur Ken Varejes enters the Television and Radio broadcast spheres. The company is proud to announce a new partnership with an innovative consumer engagement broadcaster in the form of the Brand Game Shows and its creator Craig Clay-Smith. Nfinity […]

Scotland comes to Emerald!

On Saturday 6 April 2019, the swing of kilts, the skirl of bagpipes echoing into the far reaches of the Vaal, the beat of drums and the taste of haggis will be coming to Emerald Resort & Casino as they host the Vaal Highland Gathering.“This is one of those days that is custom made for […]

The MediaShop empowers from within

South Africa’s top rated media agency, The MediaShop, is committed to the development of young media practitioners within the advertising space. The agency has been running an effective internship programme for a number of years and also tries to employ all of them on a permanent basis once they have completed the programme. On 1 […]

Good Things Guy Brent Lindeque named fourth most influential South African

Hot on the heels of winning Best South African Blog of the Year, founder of South Africa’s Good Things Guy has been named the category winner of ‘Social Enterprise and Philanthropy’ and the fourth most influential South African in the ‘100 Most Influential Young South Africans’ poll. The survey, conducted by leading international PR and […]

The MediaShop says Goodbye to Dick

The MediaShop says “Goodbye” to Richard John Raddon Reed, who only wanted to be called Dick, and who was the founder of The MediaShop.  “It is with great sadness that we announce the passing of Dick Reed on 5 March 2019 in Cape Town, where he lived for many years,” says Chris Botha, Group MD […]

The Playboy Bunnies are coming to town!

Get dealt a hand from completely different croupiers! On Sunday, 10 March 2019, Emerald Resort & Casino is proud to present the Playboy London Club where, for the first time, the Playboy Bunnies will be dealing cards to gamers in the casino. “It’s such an exciting initiative!” says Tanuja Gangabishun, Marketing Executive at Emerald Resort […]

A blog about a blog

Yvette Gengan, Digital Media Manager at The MediaShop If you are anything like me then blogging is no Friday night ‘Netflix and chill’ for you either. I over think the whole process. In fact, I pondered for days for a blog topic I felt had real purpose. After a while, I realized that in my […]

Are employees the untapped marketing channel?

Most executives would agree that the single biggest asset of their organisation is their people, their employees and management. Employee Advocacy is at its core, the promotion of an organisation through its staff. “Who knows the company best, who are the company’s biggest brand ambassadors, who understands the market best and has high propensity to […]

The MediaShop rated top media agency in SA by RECMA

The MediaShop has once again been acknowledged as the top media agency in South Africa, this time by international evaluation agency RECMA (Research Company Evaluating the Media Agency Industry). RECMA is the only global research company that evaluates media agencies worldwide. The company delivers a qualitative evaluation of media agencies based on 18 criteria in […]