How safe is your brand online?

A popular burger chain’s logo appears above an uncomfortable close-up of a naked woman on a porn site, while a food retailer’s banners appeared next to fake news articles on a highly disreputable website. Chances are these brands have no idea that their brand adverts are appearing in such brand damaging environments. Which is why […]

Follow the Easter Bunny to Emerald!

Follow and catch the Easter Bunny at Emerald Resort & Casino this Easter! Bring the kids and take part in the annual Easter egg hunt to find all the eggs that the bunny left lying around. The Resort is laying out a holiday programme of note for all kids and kids at heart this Easter. “We […]

TLC’s Salon Media gives Antistax a boost

Hair stylists and their customers share a special bond, they tell each other almost everything. Loyalty between stylist and customer is also very strong, so it stands to reason that advertising in this close knit environment offers great returns.  “Advertising in salons through our Salon Media business offers advertisers a non-intrusive form of brand recognition […]

Caxton – So much more than “just a print company”

Caxton goes beyond being “just a print company”, having evolved into an all-encompassing, multi-platform, local media company over the years since it was first founded as a printer and publisher in 1980. Over years, Caxton has learnt the value in teaming up with communities, which is why heavy community involvement plays a pivotal role in […]

Notice of AGM

The Annual General Meeting for the ABF (Advertising Benevolent Fund) will be held on Thursday 22 March at 3pm. All interested parties involved in the advertising, media and marketing industries are welcome to attend.The meeting will take place at SPARK Media’s offices, Block 3, Burnside Office Park, 410 Jan Smuts Avenue. Please contact for more […]

TLC and Hubble sign new advertisers

Primedia Unlimited’s indoor lifestyle advertising specialists TLC and Uber’s preferred in-vehicle entertainment partner, Hubble, have jointly signed advertising deals with Samsung, VISA and Nescafe Gold. “TLC has the exclusive rights to sell high viewability video on Hubble’s interactive touch screens in Uber vehicles,” says Greg Bruwer, TLC’s Managing Director. “It’s an ideal platform in which […]

Data driven audiences in brand safe environments

The way in which readers and users are engaging with publications has been, and is, changing. To stay ahead publishers must evolve and diversify their revenue streams or risk being left behind. The shift to a data-driven advertising world is in full swing and Caxton is at the forefront of digital innovation, ensuring consumer-insight-driven data […]

Ready for a complete ‘meltdown’ at Emerald Resort & Casino?

As part of the epic Vaal Meltdown at Emerald Resort & Casino on Saturday, 24 March 2018, fans of the Distruction Boyz will be pleased to know that – for the very first time – this popular duo will be performing at the Resort  together with DJ Maphorisa, Lady Zamar and the very best Vaal […]

Meet the web banners revolutionising online display advertising: Dynamic Ads

Gone are the days of “spray and pray” in online advertising, holding thumbs that your scattered online banners are finding the eyeballs of the right audience. As strategic specialists, SPARK Media are excited to launch a ground-breaking new technology in online display advertising: Dynamic Ads – data-driven, innovative banners which allow for targeted ad customisation, […]

Corporate events require more experiences, less things

In today’s frenetic business world, corporate events are required to be more about unique and memorable experiences that attendees can participate in and feel, as opposed to the run of the mill formal ‘sit down and listen’ type of affairs. These tailored events do however require a dedicated, skilled and experienced team behind them. “OrangeBlock, […]