Gareth Grant, Business Unit Director at The MediaShop challenges us to lose negativity And just like that it’s 2019! The festive season decorations have been packed away and the Easter eggs have already found a new home on the impulse purchase shelves, making resolutions for the New Year that much harder to adhere to. But […]
Media Relations
We provide strategic advice relating to all aspects of communication and your business. We have great relationships with the advertising trade and business media and can tackle most genres of publicity.
Generate Content
For maximum exposure, regular, newsworthy and interesting press releases, comments on topical issues, thought leadership pieces etc are essential, and these should be accompanied by top quality visuals and video where required.
Social Media
- Facebook, Twitter, LinkedIn, Pintrest, You Tube and Instagram posting and maintenance <br> - Online Reputation Management – managing and responding to criticisms or negative feedback<br> - Proactive content management <br> - Facebook advertising and competition generation with competition reporting<br> - Creation of Facebook applications which can be linked to lead generation and database growth
LNN is South Africa’s 5th largest online news audience
Caxton’s Local News Network (LNN) platform, has been verified by the IAB Measurement Council as the 5th largest news audience in South Africa, with 2.8 million unduplicated unique browsers and over 8.8 million page views per month*. The Caxton news network has over 250 journalists on the ground bringing readers credible, trustworthy, breaking news. LNN […]
Get closer this Valentine’s Month
Love is in the air this coming Valentine’s Month at Emerald Resort & Casino’s Outdoor Movie Night as the Resort screens one of the best loved, most ageless love movies ever, Ghost, on Saturday, 9 February 2019. “It’s the perfect opportunity to spoil and surprise your better half,” says Leolize Naidoo, Emerald Resort & Casino’s […]
Why the wall?
Chris Botha, Group Managing Director of Park Advertising says that the future will be built by Wall Breakers, not Builders There is something about Donald Trump that I admire. I don’t agree with some of his political views but what the man has done for social media and entertainment around the US Presidency, is well, […]
The Frog in the Pot
Chris Botha, Group Managing Director of Park Advertising says that the advertising industry is remaining stagnant in some areas and that this will negatively impact us all. A famously made meal in the beautiful country of France is “Cuisses de Grenouilles” or Frog’s Legs. Seasoned in flour and then sautéed in butter and olive oil […]
Emerald makes wishes come true!
The festive season for most people, is a time of happiness, fun, holidays and family. To make it a truly festive season for those less fortunate, Emerald Resort & Casino is helping to change lives and make a few wishes come true. “Most recently, weassisted the Sebokeng community in celebrating the birthday of a 128 […]
Print is dying and Radio is next!
Now that was dramatic! OK, maybe I should change the header to “Radio as we know it is dying” says Marino Sigalas from The MediaShop. That’s because just like when the internet crawled out of a nerd’s basement and slowly ate newspapers and magazines, replacing them with online news services, blogs, Twitter and a thousand Russian […]
SPARK Media partners with Private Property
SPARK Media is delighted to announce its digital advertising sales partnership with Private Property, one of South Africa’s largest online property portals. With over 12 million monthly page views, 4+ pages per visit and an average of seven minutes per session, advertisers can access audiences that are primed to engage with products and services that […]
Enjoy a night out at the zoo!
When the sun goes down many animals come out to play. What goes on after the lights go out at the zoo? Wonder no more! Experience Emerald Resort & Casino’s Animal World like never before! “The entire Animal World will be opened to the public on certain evenings throughout December for our new Night Walk […]
Looking up towards 2019…
Gareth Grant, Business Unit Manager at The MediaShop says that we’re looking at our smartphones every 12 minutes, but is it making us smarter? In today’s hyper connected ‘smart’ world, we find ourselves operating at an increasing and ever demanding pace. To help facilitate this are the likes of laptops, smartphones, Google, YouTube, smart watches, […]